Friday 13 July 2012

What Is Lead Generation Process


Online lead generation is the process of targeting and reeling in prospective consumers interested in a product or service. It is a highly targeted, efficient and transparent form of marketing that allows you to interact directly with potential customers actively looking for the very product you sell.

our lead generation experts know how to get a decision maker contact on the line, generate interest, qualify and ask the right criteria and qualifying questions which will determine your best prospects and make the customer journey a pleasurable one. You can maximize your returns by outsourcing your lead generation tasks to our cost effective and experienced telemarketing contact center.

You have the luxury of turning lead generation campaigns on and off as you require, it is a seamless process for us and effortless on your part. If you have an in house lead generation practice the obligations on your part are endless what with recruiting, hiring, training and retention being an ongoing chore. Let us take care of the details and at the same time provide numerous data enhancement services for you.

These services typically involve matching your data against other compiled data to gather additional information, such as executive contact names, job functions, company size, nature of businesses, industry sector, postal area codes, etc. Whether your data is B2C or B2B, there are numerous data sources and methods that can be used to collate this information. We do have expertise in this domain.

Our lead generation tactical tools include Telemarketing, Advertisement Posting, Search Engine Optimization, Bulk E-mail blasting, Bulk SMS Shooting and many more.

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